SABO is a leading manufacturer of innovative and high-quality lawnmowers and other electric outdoor products.
SABO-Maschinenfabrik is one of the leading European manufacturers of innovative and high-quality lawnmowers. SABO serves private and corporate customers in 6 countries with petrol and electric mowers, with around 90% of sales coming from the German market. Due to the quality of its products and the high level of awareness of the SABO brand, the company has a strong market position.
With 124 employees, SABO-Maschinenfabrik generates annual revenues of over EUR 50 million.
SABO-Maschinenfabrik is a brand and quality supplier of electronic and petrol-powered lawnmowers. In addition, the product portfolio is supplemented by externally procured hand-held equipment such as leaf blowers and hedge trimmers.
The company distributes its products to companies and private customers through more than 1100 specialized dealers. The operational focus of SABO-Maschinenfabrik is to expand into new markets and to develop the growth market of battery-powered lawnmowers and garden equipment. In addition, since March 2020, SABO has been focusing on the direct sale of its products via the company’s own website as a supplement to stationary trading.